The second option requires a bit more time and effort than a 301 redirect. You could do a mini overhaul of the site and turn it into a microsite for your main domain. This option is good for exact-match domains for your targeted keyword, and there are other reasons for going the microsite route that Rand's highlighted in his post about root domains, subdomains, subfolders and microsites. This strategy also works better if the old domain has decent rankings for the keywords you're targeting.


Finally, if you were to manually check for drop domains, you have to jump through many hoops. It's a very labor intensive and often confusing process. When you see that a domain name is available, you shouldn’t just stop there. You should also pay attention to how many backlinks it had, how niche-specific the domain is, what kind of websites link to it, did it get signals from social media, and other indicators of quality. If you were to try to look for drop domains manually, it can be a very, very intimidating process. Thankfully, there is an easier solution.
One of the ways to make the most of this strategy is to sign up for Mobidea. Whatever expired domain you may have, there are high odds that Mobidea would have an offer that’s relevant to your domain’s niche. You simply host your website on the expired domain, place Mobidea’s offers on your website and whenever you make a sale through your website, you receive an affiliate commission!
Great information! I’m actually looking to transfer one of my websites to other domain and I wasn’t so sure which should I choose it to make the best choice. I had no idea until now that you can use an expired domain. But what are the costs of such domains? But the expired domain aren’t very expensive? Due to the fact that they belonged to websites with great daily traffic? What is the price range of an expired domain?

If you buy a dropped domain from Snap or Namejet, the backlinks seem to be worthless for SEO.  They are valuable for traffic if it's targeted to your site.  Go ahead and 301 redirect into your site because it's the traffic from the back links that is worth something.  I use the Google URL builder to redirect these names so you can see the domain the traffic is coming from.

The bottom line is, drop domains deliver traffic. How come? When people register a drop domain and build a website on that domain, they often attract backlinks. They also can update their website and generate a community or a brand. Whatever the case is, there are four things that happen that results in traffic for those websites. They create a backlink footprint, which drives direct traffic. This backlink footprint also produces SEO benefits. The more these website owners promote their website, the more goodwill they build up in their target niches and online communities. Finally, the more they manage their online blog, website or information site, they gain some sort of presence on social media.


Warehousing: I have no clue to a percentage of warehoused domains but I know it happens. Tucows even admitted it on my blog “I know you don’t like that we’re allowed to select expiring names for the Tucows Portfolio rather than letting them all go to auction or drop but that seems to be something we have to agree to disagree about.” ~ Ken Schafer (1st comment) http://www.dotweekly.com/could-you-explain-tucows


The bottom line is, drop domains deliver traffic. How come? When people register a drop domain and build a website on that domain, they often attract backlinks. They also can update their website and generate a community or a brand. Whatever the case is, there are four things that happen that results in traffic for those websites. They create a backlink footprint, which drives direct traffic. This backlink footprint also produces SEO benefits. The more these website owners promote their website, the more goodwill they build up in their target niches and online communities. Finally, the more they manage their online blog, website or information site, they gain some sort of presence on social media.
* “Thousands of domain names that reach expired status never make it to any auction service and are released by the registry.” I think this is only if the registrar a) has an auction partner and b) nobody places a bid at the auction house. In that case, it drops normally and is deleted from the registry and available for anyone to hand register — including backorder services like SnapNames.com or Pool.com. I’m not sure why a registrar wouldn’t list an expiring domain name at the auction house as it could lead to extra revenue for them. Can you, Jamie?
They are easy to type and remember: You can’t get a easy to remember new domain name without paying huge bucks these days. Gone are the days where you can simply grab almost any incredible domain name just by paying a couple of bucks. This is one of the major reasons most people look for expired domains because most expired domains are short and sweet.
We just need to take the Archive.org url and plug it into the Dom Recovery software and again, if you just hit recover, paste in the snapshot, click next, next, finish, and I’m going to let this one run in real time for you so you can see just how quick it is, and right now it is downloading the initial page, and now it’s downloading all of the other pages.
Your best chance of getting it is contacting the current registrant and negotiating to buy it. After that, your best chance is buying it in auction or finding it listed with a “buy it now” price at a marketplace. Your other option is to find a broker who can negotiate on your behalf (if the domain name sells for a few thousand or higher…brokers likely won’t have the time or inclination to negotiate smaller deals).

SEO is not as easy as it used to be. The market is very saturated now, content is now incredibly easy to generate and publish. Everyone and his dog (or gran!) can make a wordpress website. The main ranking factor for Google is still backlinks and will be for the foreseeable future. Your content might be better than your competitors but if they have more links they'll simply always outrank you and receive more traffic. Fair or not, its a fact. This method can see you get the strong backlink profile you need to rank #1. Please note a PBN is considered black hat so please diversify your backlink profile and do your research first.
At the end of the day, this article is geared to startups, business entrepreneurs, webmasters and marketing professionals who need to understand the process, and I guestimate that the process listed in the article above accounts for 99%+ of all expired domain names. All of your points are valid and appreciated, but if someone is interested in buying a good, brandable domain name for their business, they should follow the instructions above to have the best chance of grabbing it.
Hey, what’s up everybody. It’s Brian Dean from Quick Sprout. In this video, I’m going to show you how to buy affordable expired domains and how to evaluate the potential value that an expired domain could bring to your site. Now, expired domains is pretty gray hat, black hat type of thing because there’s basically two things you’re going to do in an expired domain.
Lets look at some settiings, so you could enter a list of websites to crawl for expired domains on, or you can enter a search query say you're looking to form a pbn to boost your money site, that's about horse riding or something you could put horse riding down there and then it'll search, Google for horse riding and then crawl all the domains that Google brings back to you. Then we've got endless crawl and you basically you put in a few seed websites and then it will just crawl endlessly from those websites. So it will take all the domains off those websites. First they'll check whether they're expired or not. If they're not expired, then it'll start crawling them and then it will crawl the ones it finds from them and so on so on and so on. It will just keep going ok.
Something similar happend to me in an auction a couple of weeks ago, I won the item, I paid for it, got an email with receipt and all, and then the next day they took it away from me and got the refund.. I know it sucks…… Some auction sites take a lot of time to upgrade their auctions, and this complicate things to, u can win an item in sedo, and still be listed in go daddy or vicceversa, sometimes it takes them days, I once called go daddy and told them, “hey! That domain in auction is mine” , “oh, sorry we haven’t upgraded”..
While traffic, as an abstract, is fairly easy to understand and get, getting it on a consistent basis is another matter entirely. That’s why a lot of affiliate marketers who are serious about generating online traffic are quickly paying attention to drop domains. Drop domains is not a new phenomenon. People have been registering drop domains for many years now to scoop up traffic that those domains still attract. However, as Google continues to crack down, and as more social media platforms impose anti marketing rules, or rules that have an anti marketing effect, drop domains have become more prominent in the online marketing landscape. If you would like to tap into a fairly easy and potentially powerful source of online traffic, consider drop domains.
Also, I currently have two other domains that are registered with Squarespace, and I have their annual payments set up automatically so I never have to manually pay (and so nobody else gets that window of opportunity to take the domain away from me). Would it be possible that the owner of this domain might just have a similar system in place and that I might be wasting my time?
That’s awesome. For someone that’s willing to “dial for dollars”, I bet there would be a percentage that would convert. It’s a funnel, and the more you put in the top, the more you’ll get out the bottom. 66% success rate sounds high, but I have no data…one would have to try it and see. If anyone is interested, I’d love to interview you after you’ve made the calls and gathered the data!
Great post! I tried to repurpose an expired domain to build an authority site (your method 1) – but it doesn’t rank as it should. i checked the backlink profile via majestic and archive.org and it’s clean. also checked the metrics of the competition. with the amount of trust and link juice my expired domain has vs. the competition, it should be on page 1 for those keywords. is there something i’m missing here?
Hi, I purchased a .org domain in a Godaddy auction, actually the closeout auction so it had been renewable and then available as a closeout after 36 days. I purchased the closeout domain because I was thinking of using it as a catchy anagram. I instead offered it to the Trademarked company to purchase for a nice sum of money, and now they are threatening to file legal action against me for “Domain Squatting” saying that I purchased it in bad faith. etc… The way I see it, is it was available for them to renew for 26 days, and if it was not owned by them they had a window of 10 days to purchase the name before I did in the regular auction. What’s your thoughts on this?
By using GoDaddy auctions section, you can also use keywords to search the domain names that you are interested in. For instance, if you type the keyword something like “fitness”, it will list you out all the domain names that matches with the keyword “Fitness” so you can easily make a list of all the domain names with your desired keyword selection.
Domain name market is heavily oversatured these days. There are more than 80 milion domains registered in total. Finding a right domain name is sometimes nearly impossible task, especially if you are not willing to pay extra cash to buy a domain that is already grabed and now for sale. If you have already tried to type in domain names for availability you probably had zero success, especially if you have searched for more generic words and keyphrases. The author of this program remembers he searched virtually for weeks to find some more or less usable names that he could use, and that was years ago. Since then, finding a good domain have gotten harder. Much harder.
Since high quality expired domains are in low supply, the huge numbers of marketers competing for those drop domains tend to drive prices up. Also, if you use an exchange, you’re basically lucky to get whatever you can afford. In other words, niche specificity isn't guaranteed. This is going to be a problem because as Google continues to evolve, it is cracking down on domain niche relevance. In other words, its software is fast evolving to the point that it can tell what the niche of a particular domain is. If your private blog network is a patchwork of expired domains that involve many different and dissimilar niches, then you might be in trouble. You are at great risk of being penalized by Google.
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