For example: If the domain name DomainSherpa.com is registered with Moniker (the registrar) and the domain name reaches expired status, within a few days of expiring the domain name will be listed at SnapNames.com (auction house partner to Moniker). Domain names are exclusive to one auction service, as an auction cannot take place at two locations.
The bottom line is, drop domains deliver traffic. How come? When people register a drop domain and build a website on that domain, they often attract backlinks. They also can update their website and generate a community or a brand. Whatever the case is, there are four things that happen that results in traffic for those websites. They create a backlink footprint, which drives direct traffic. This backlink footprint also produces SEO benefits. The more these website owners promote their website, the more goodwill they build up in their target niches and online communities. Finally, the more they manage their online blog, website or information site, they gain some sort of presence on social media.
Answer: Yes. For a vast majority of domain names that expire (greater than 99%+), the rules and processes listed above are valid. However, there appear to be exceptions to these rules. For example, registrars “warehouse” or take for their own domain name portfolios some domain names, and other domain names a renewed even past their expired or redemption periods. In addition, there is at least one registrar that does not have an auction partner, allowing expired domain names to simply drop and be available for hand register.
"Expired Domains" will help you grab and search through all those domains that are expiring in a organized matter. You will be amazed how many good domains are expiring every day. With Expired Domains you should be able to find a domain you are looking for. It may take some time, and you should not expect to grab something like credit.com. Sometimes you will also need to use a backorder service to assure (as much as possible) that someone who aimed at the same domain as you doesn't grab it before you does.
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Much obliged Michael. Extremely supportive data. I have been reached by their specialists and need to pitch it to me for $3500. It just stays there and is not a high esteemed area name. Simply my name. I needed it for quite a long time, however not willing to fork out that sort of cash. Was truly trusting I could catch it consistently when it lapses.
Your best chance of getting it is contacting the current registrant and negotiating to buy it. After that, your best chance is buying it in auction or finding it listed with a “buy it now” price at a marketplace. Your other option is to find a broker who can negotiate on your behalf (if the domain name sells for a few thousand or higher…brokers likely won’t have the time or inclination to negotiate smaller deals).
Great article on what to look for when buying expired domains! I’ve looked at the domain and page authority of expired domains but haven’t checked if they are blocked by Google like you’ve listed. I haven’t pulled the trigger yet to purchase one (probably good that I didn’t since I didn’t do all my homework) but this will make it easier to finally go. Thanks for the great info!
Great information! I’m actually looking to transfer one of my websites to other domain and I wasn’t so sure which should I choose it to make the best choice. I had no idea until now that you can use an expired domain. But what are the costs of such domains? But the expired domain aren’t very expensive? Due to the fact that they belonged to websites with great daily traffic? What is the price range of an expired domain?
Surely if you purchase a domain (domain1.com) and redirect it to your existing domain (domain2.com) you expect to loose all ranking for domain1.com. If 301's are used then the objective is simply to pass on authority, not dominate the search results with 2 domains. If you want to keep domain2.com in the index then you would take Rebecca's option 2 or 3.
The second option requires a bit more time and effort than a 301 redirect. You could do a mini overhaul of the site and turn it into a microsite for your main domain. This option is good for exact-match domains for your targeted keyword, and there are other reasons for going the microsite route that Rand's highlighted in his post about root domains, subdomains, subfolders and microsites. This strategy also works better if the old domain has decent rankings for the keywords you're targeting.
There is no easy way to explain “all” things about expired domain names. As you stated Michael, Network Solutions domain names go to the partnered domain auction service NameJet.com BUT, not “all” do… NSI customers have the option to opt-out of having expired domains go to auction. If a customer picks this option, the domain name would go through the drop process and go PendingDelete around the 71st day after the expire date. When it is released from the registry, the domain name is fair game to the major dropcatching services and the private ones. This still doesn’t mean anybody would grab it, and the domain may become available to hand register.
When you are searching for the expired domain which you might consider buying, you can conduct expired domains search and learn how to buy expired domains. Or you can take an easier route and go to searchenginereports.net from your browser’s search bar. Once you are on the site, click on the ‘Free SEO Tools’ icon. Scroll down the list of free SEO tools icons till you come to ‘Expired Domains Tool’ icon.
No, no, no. ToysRUs made a perfectly logical decison that most any business would do and Google tanked them for it. ToysRUs wanted the url toys.com to direct to their site.  They're all about toys and they simply bought a url that described their business and told the url where to take people.  Google tanked them in the rankings because Toys.com came with link juice. Google assumed that Toys.com was doing this to manipulate the search engines but there is just, to my knowledge, ZERO evidence of this.  This is another case of Google caring more about the possible spam threat than the actual rankings for searchers.
The way this list is implemented means I can't update prices, nor removed sold domains automatically and sedo doesn't provide me with the tools I need to implement it properly. Unfortunately some users keep contacting me to update their domain prices or remove their domains and I can't keep doing that manually. So I've decided to disable the list for now.
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