The second option requires a bit more time and effort than a 301 redirect. You could do a mini overhaul of the site and turn it into a microsite for your main domain. This option is good for exact-match domains for your targeted keyword, and there are other reasons for going the microsite route that Rand's highlighted in his post about root domains, subdomains, subfolders and microsites. This strategy also works better if the old domain has decent rankings for the keywords you're targeting.
GoDaddy Auctions is a marketplace where GoDaddy lists domains that have expired and are in the renewal grace period. Apart from these GoDaddy also lists other domains, but the expiring auctions at GoDaddy are the most popular. Based on the percieved value of the domain, domainers and SEOs bid on these auctions. If the original owner does not renew the domain, the top bid wins the auction and gets the domain name.
By strategically buying expired domain names which have certain quality features, you can create a link "pump" to your target sites. From an SEO perspective, this can turbo charge your rankings on Google and other search engines. Also, you can make money directly by promoting products on high ranking search results. Additionally, you can make money by selling links on your network to people looking to get an SEO boost.
Once a domain expires, the registrar will allow around 30 days for the original owner to renew it. This period depends on the registrar and can range from 2 weeks to a whole year. Once this period is over, the domain enters the "Pending Delete" status, during which it cannot be renewed, purchased or modified in any way. Once the Pending delete status is over, the domain is dropped back into the available pool, and can now be purchased by anyone.
See https://www.domainsherpa.com/domain-name-dictionary/life-cycle-of-a-typical-gtld-domain-name/. They start it in auction listings after it expires and before pending delete. I don’t know the exact dates, but if you monitor it you’ll see it go from auction, to closeout, to drop. You’ll need an auctions.godaddy.com account (I believe $5 per year) to bid and buy.
Also note the Expired Domain Plugin is a lifetime “per user” license, so if you have multiple ScrapeBox licenses registered to the one email address purchasing the Expired Domain once will activate the plugin for all your ScrapeBox licenses with the same email for life. The plugin is a one-time payment and is not a monthly or yearly subscription, all updates are free.
This is a little bit on the grey hat/black hat side of the spectrum. But the fact is building a blog network with expired domains flat out works. The only issue is getting those cream of the crop domains without going broke. This video will walk you through tested strategies and techniques you can use to find powerful, yet affordable, expired domains.
Finally, you want to head over to domaintools.com. Then put the domain into here. What this will do is it’ll show you the history of the domain, because a lot of times these domains have been dropped like four or five times and a lot of people in SEO feel this way. I’m not sure about it. If a domain has been dropped several times, then Google does actually devalue the links pointing to that domain. So, as you can see I just changed registrars a few times and it hasn’t been dropped or else it’ll say one drops or two drops.
I'm running the new Mac edition of Domain Ronin and I have to tell you it's extremely stable. I'm getting about 250k pages every 5 minutes which equates to about 2700 checked domains. At the moment it's only using about 1 gig of memory for 100 threads. I've got the page count and other settings to the max. The builtin features like TF and spam checking on the fly are wicked helpful.
Finally, if you were to manually check for drop domains, you have to jump through many hoops. It's a very labor intensive and often confusing process. When you see that a domain name is available, you shouldn’t just stop there. You should also pay attention to how many backlinks it had, how niche-specific the domain is, what kind of websites link to it, did it get signals from social media, and other indicators of quality. If you were to try to look for drop domains manually, it can be a very, very intimidating process. Thankfully, there is an easier solution.
Domain Hunter Gatherer is a specialized software that helps internet marketers to easily find expired domains quickly and efficiently. First, you can use it to crawl multiple domain auction sites. You can easily monitor many different domain exchanges so you can scoop up the latest and greatest dropped domains. Secondly, you can use Domain Hunter Gatherer to crawl Web 2.0 sites. Now, you may be thinking, “I'm looking for drop domains here, what do Web 2.0 sites have to do with my search?” Well, you would be overlooking one of the best ways to add value to your private blog network. While you don't legally own your Web 2.0 site, you can use your accounts to redirect the links to your target sites. The best part is that many people who build up nice looking and high goodwill Web 2.0 pages end up abandoning them. Many Web 2.0 platforms enable people to re-register or claim abandoned Web 2.0 accounts. By using Domain Hunter Gatherer, you can find these accounts and filter them by niche as well as quality indicators and then redirect their links to your target sites. Your private blog network goes up in value because of a more diverse backlink footprint.
For example: If the domain name DomainSherpa.com is registered with Moniker (the registrar) and the domain name reaches expired status, within a few days of expiring the domain name will be listed at SnapNames.com (auction house partner to Moniker). Domain names are exclusive to one auction service, as an auction cannot take place at two locations.
The database also gives us the chance to analyse Whois, IP, NS, MX records and website content of every domain and to offer unique investigation and brand monitoring services for which websites like Whois.Domaintools.com charge a lot of money. With the tools we have developed we can offer Reverse IP, Whois investigation and B2B research in bulk at a world class quality/price ratio.
As you can see just within expired domains they have over two million deleted .com domains. Now, this is obviously overwhelming if you’re trying to look for domains. So, you should use a few filters to make the search process a lot easier. To do that, click on the search filter button. Down here I like to click on the Only With A DMAS Entry because that just filters out sites that are really spammy. For sites that that have been in DMAS ever, it means that the site had to be of some quality.
Great information! I’m actually looking to transfer one of my websites to other domain and I wasn’t so sure which should I choose it to make the best choice. I had no idea until now that you can use an expired domain. But what are the costs of such domains? But the expired domain aren’t very expensive? Due to the fact that they belonged to websites with great daily traffic? What is the price range of an expired domain?
Referring domains for anchor phrases usually reveals similar information. What you really want to look out for is whether or not the site has been picked up by a spammer in the past. A lot of times these expired domains were dropped, picked up by a website owner who then tried to rank it for keywords like Viagra, Cialis and whatever. You obviously don’t want that kind of domain.
Hundreds of thousands of domains expire everyday. While most of them are trash, quite a few are aged domains having excellent backlinks. These can be easily filtered using metrics from Majestic (Trust Flow) & Moz (Domain Authority). These are great for your money sites or for building private blog networks. Some of these domains have natural organic traffic, that can be determined by their SEMrush rank or the SimilarWeb data. These are great for domain parking or for promoting affiliate offers.