By strategically buying expired domain names which have certain quality features, you can create a link "pump" to your target sites. From an SEO perspective, this can turbo charge your rankings on Google and other search engines. Also, you can make money directly by promoting products on high ranking search results. Additionally, you can make money by selling links on your network to people looking to get an SEO boost.
Hundreds of thousands of domains expire everyday. While most of them are trash, quite a few are aged domains having excellent backlinks. These can be easily filtered using metrics from Majestic (Trust Flow) & Moz (Domain Authority). These are great for your money sites or for building private blog networks. Some of these domains have natural organic traffic, that can be determined by their SEMrush rank or the SimilarWeb data. These are great for domain parking or for promoting affiliate offers.
From a most basic perspective, any website or platform on the internet that allows people to post a link which goes to an outside site is a potential source of traffic. However, traffic sources are not created equal. Some traffic sources are very problematic. For example, if you were to go to social media sites and just share content and links, chances are, somebody at some time will object to that practice. They would say you’re spamming. It's very easy to get your affiliate account shut down because people complain. Similarly, you could be blogging for what seems like forever and fail to get much love from search engines.
Domain name search results appear as you type. We can do domain lookups very quickly, and usually show domain search results in less than 100 milliseconds. We generate domain names and check .com and many other domain extensions instantly. We use artificial intelligence techniques to find domains for sale that you can buy today and expired domains to backorder. Just start typing!
But unless the domain name you want is undesirable to anyone else (e.g., it does not include real words or have a high search volume for the words), the odds are not in your favor. With over 210 million domain names registered and an active, worldwide domain name investing community, it is highly likely that someone else will also find interest in the domain name you are watching. As such, skip to Step 4.
There are a lot of tools online that you can use to grab expired domain lists, but the tools that you can find here is unique because of its features. You will have great daily updated expired domains list with different TLDs that can be valuable for your work. This tools will find you deleted domains on different criterion. You can search by domain name search option and can have some great domains like you find on other websites like Fresh Drop, expired Domain, etc.
1. Some domain names don’t go to auction and are instead held by the registrar in their own portfolios (you called this “warehousing” by the registrar). This is probably less than 0.001% of the domain names….actually, probably even less. I suspect it would only be premium domain names with massive exact match local search quantities. Not surprisingly, I cannot find any information from registrars about their procedure, quantities of domains their keep, or ICANN’s rules (if any) about this.
Your best chance of getting it is contacting the current registrant and negotiating to buy it. After that, your best chance is buying it in auction or finding it listed with a “buy it now” price at a marketplace. Your other option is to find a broker who can negotiate on your behalf (if the domain name sells for a few thousand or higher…brokers likely won’t have the time or inclination to negotiate smaller deals).
I want to purchase a domain name that is to expire very soon. After looking it up on Whois, the owner is revealed to be 1 and 1, which doesn’t have a designated auction house based on your chart above. How should I go about trying to buy this? Because I don’t know if it will go to auction, and if it does, which auction house I should look at. It is set to expire soon: 2015-09-21
Alternatively, you can monitor a domain name for free at a number of locations. DomainTools.com offers a free domain name monitor tool, as does DomainHole.com (both available with free member registration). Once you receive an email notification that a domain has changed status from active to expired, you can follow the process listed above to enter a bid at the auction partner site.

Great article on what to look for when buying expired domains! I’ve looked at the domain and page authority of expired domains but haven’t checked if they are blocked by Google like you’ve listed. I haven’t pulled the trigger yet to purchase one (probably good that I didn’t since I didn’t do all my homework) but this will make it easier to finally go. Thanks for the great info!
I don't necessarily agree with some that dropped domains don't have value for SEO purposes but either way one thing you can do is to check out our tool for finding auction domain names (the tool has a database of domains available buy from GoDaddy and SEDO and also give additional SEO criteria to look up for the domains like backlinks, Compete data, CPC, Google stats, Alexa stats, etc. and there is also an option to schedule auction domain alerts so that you can be notified via email if a domain name meeting criteria you specify gets put up for sale) or you could use our tool fo domains dropping soon that shows all domains dropping in the next 5 days that way you can be ready to snap them up right away.
Domain name search results appear as you type. We can do domain lookups very quickly, and usually show domain search results in less than 100 milliseconds. We generate domain names and check .com and many other domain extensions instantly. We use artificial intelligence techniques to find domains for sale that you can buy today and expired domains to backorder. Just start typing!
Ultimately, I was left with a semi-automated process of scraping sites and running an intricate series of processes to come up with a list of expired domains that I then had to evaluate by hand. This meant I had Majestic and Moz open to check the backlink anchor text and Archive.org to check for obvious spam for every single possible domain. The process was excruciatingly slow and tedious, but absolutely necessary to find domains that would be suitable for building out.

Surely if you purchase a domain (domain1.com) and redirect it to your existing domain (domain2.com) you expect to loose all ranking for domain1.com. If 301's are used then the objective is simply to pass on authority, not dominate the search results with 2 domains. If you want to keep domain2.com in the index then you would take Rebecca's option 2 or 3.


I like to also click on the No Fake PR’s and No Unsure PR’s because a lot of fake page rank or page rank that’s been manipulated in the past and you want to make sure any authority that you see is real. Once you’ve picked all the criteria you want to choose, click on the apply filter button. This took our list from two million to 237. Now, even within that, that’s kind of overwhelming.

Here's an old post on search engine roundtable that claims google's policy is to discount previous backlink juice when a domain changes ownership.  I'm not convinced whether this is actually true or something Google says to discourage excessive domain buying / 301 redirecting for SEO benefit.  The comments above seem to give varying opinions on this matter. Would be great to get to the bottom of that one!
The biggest advantage of using expired domain names to earn cash online is that they belonged to a website that had already establish, registered with several search engines companies and has existing backlinks and traffic. In general, by making use of expired domain names you tap into the resources that were created by someone else to get rich within a short time unlike when you do all the dirty work to get your website recognized immediately.
Finally, you want to head over to domaintools.com. Then put the domain into here. What this will do is it’ll show you the history of the domain, because a lot of times these domains have been dropped like four or five times and a lot of people in SEO feel this way. I’m not sure about it. If a domain has been dropped several times, then Google does actually devalue the links pointing to that domain. So, as you can see I just changed registrars a few times and it hasn’t been dropped or else it’ll say one drops or two drops.
So, what to do? Simply, you must use someones other hard work and thinking. People have already contemplated all possible variations, synonyms, they know how domain names are valued, know about keywords, type-in traffic etc. Every day tens of thousands domains names are expiring. Every single day. That is hell of a lot expired domains to pick from. The reasons why people "let" domains expire are various. Could be somethins as banal as forgeting to renew, could be as serious as physical death. Many let domains expire because they don't need them any more. But that is not your bussiness to think about.

1. Some domain names don’t go to auction and are instead held by the registrar in their own portfolios (you called this “warehousing” by the registrar). This is probably less than 0.001% of the domain names….actually, probably even less. I suspect it would only be premium domain names with massive exact match local search quantities. Not surprisingly, I cannot find any information from registrars about their procedure, quantities of domains their keep, or ICANN’s rules (if any) about this.
If the domain name is not with any auction house partner (I think that’s what you’re saying), then you can use a drop catch service anytime: https://www.domainsherpa.com/domain-name-backorder-services/ They do not make your order public information as NameJet and others do by sharing how many bids are placed on a domain name and thereby driving interest.
Of course, this does not happen equally across the board. Some site owners are lazy and barely put in any effort. As you can probably tell, the four situations I outlined above probably will not occur for website owners who are lazy. Now, for website owners who put in the work and the time for their online properties, you can bet that they would get to benefit from the four situations outlined above.
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