Why does this matter? What's the big deal? Well, unfortunately, the vast majority of domains registered are eventually abandoned. For some reason or another, people just fail to re-register or renew their domain name and that domain name drops or becomes available to the public. Of course, the obvious reason is that these people simply did not make money off the website that they put up with that domain. Other bloggers and website owners simply don't have the time, so they just gave up on their online projects. Whatever the case may be, by simply registering these expired domains, you can resurrect the value they bring to the table. With the four situations that I outlined above, you can benefit from those situations by simply registering a drop domain.
I am a rather gray-hat affiliate marketer by trade, but I"m looking more into going into local SEO and blogging ventures that I feel will be most sustainable. I am having serious moral issues with using any of my link building strategies, but the one I'm struggling morally and long-term strategy-wise is the use of a manufactured link-juice-flowing-thick private blog network. I believe the majority of these will ultimately fall by the wayside in the future when their social value and content are proven to lack substance by machine reading and advanced social metrics.
From a most basic perspective, any website or platform on the internet that allows people to post a link which goes to an outside site is a potential source of traffic. However, traffic sources are not created equal. Some traffic sources are very problematic. For example, if you were to go to social media sites and just share content and links, chances are, somebody at some time will object to that practice. They would say you’re spamming. It's very easy to get your affiliate account shut down because people complain. Similarly, you could be blogging for what seems like forever and fail to get much love from search engines.
While traffic, as an abstract, is fairly easy to understand and get, getting it on a consistent basis is another matter entirely. That’s why a lot of affiliate marketers who are serious about generating online traffic are quickly paying attention to drop domains. Drop domains is not a new phenomenon. People have been registering drop domains for many years now to scoop up traffic that those domains still attract. However, as Google continues to crack down, and as more social media platforms impose anti marketing rules, or rules that have an anti marketing effect, drop domains have become more prominent in the online marketing landscape. If you would like to tap into a fairly easy and potentially powerful source of online traffic, consider drop domains.
Ultimately, I was left with a semi-automated process of scraping sites and running an intricate series of processes to come up with a list of expired domains that I then had to evaluate by hand. This meant I had Majestic and Moz open to check the backlink anchor text and Archive.org to check for obvious spam for every single possible domain. The process was excruciatingly slow and tedious, but absolutely necessary to find domains that would be suitable for building out.
Yes, we port in all of the domains from NameJet, SnapNames, etc. There are a lot of great deals to be found. Some are absolute trash of course but if you can sift through them and put some time in (hopefully that is what we are trying to do with our tools is save time and give some value add with the SEO metrics, alerts, etc.) then you can find some great bargains.
Once a domain expires, the registrar will allow around 30 days for the original owner to renew it. This period depends on the registrar and can range from 2 weeks to a whole year. Once this period is over, the domain enters the "Pending Delete" status, during which it cannot be renewed, purchased or modified in any way. Once the Pending delete status is over, the domain is dropped back into the available pool, and can now be purchased by anyone.
Your course of action really depends on how much work and effort you can put into the expired domain. If you're barely able to maintain and optimize your current site, you probably want to just 301 redirect the old site (note: see my amended comment above about the link value not likely to be passed). If, however, you're more creative and have some time on your hands, you can try your hand at crafting a microsite. If you really know your stuff and are experienced at making money off various websites, you'd probably do well with the third option.
The whitelist filter for wanted characters is now split into three filters. The old whitelist is now named whitelist (only). When used, the domain has to consist only of the defined characters or numbers. No other characters are allowed. The new whitelist (any) filter finds domains that have at least one of the defined characters or numbers. The new whitelist (all) filter finds domains that have all defined characters or numbers at least once.