New eBook Resource for Pinterest Marketing Success
Pinterest has been making waves this year as the content sharing service has powered its way past Bing, Yahoo! Organic Traffic, and Twitter to become the worldâ€™s 4th greatest source of referral traffic. Most website owners are discovering through analytics reports that the popular social network already pushes visitors to their websites, even though theyâ€™re not actively engaging the growing community of pinners.
As a result, these business owners are beginning to explore Pinterest as a powerful marketing tool for building their brandâ€™s presence and driving referral traffic. Considering many businesses report increases in revenue as a direct result of their Pinterest marketing efforts, any entrepreneur taking the time to investigate the potential of the platform would be justified in doing so.
One business owner trying to help others understand Pinterest as a promising source of profit is Shawn Manaher, founder and president of The Content Authority. His new eBook, Marketing with Pinterest, is jam-packed with insights, tips, and guidelines to help marketers become proficient in using the platform for business purposes. While most assume that pinning a product image is enough to generate desirable results, readers will quickly learn that there is far more to Pinterest than meets the eye.
Who can learn from this new resource?
Anyone hoping to leverage the network and engage its audience successfully will find Marketing with Pinterest is a great resource. You do not necessarily need a well-known brand name, unlimited resources, and lots of pretty pictures of your product line to post. The site has been working for bloggers, individuals with e-commerce sites, small business owners, and individual service providers since its inception. All you need is a little creativity and marketing smarts to build exposure for your brand and drive prospects to your website.
What Does Marketing With Pinterest Cover?
The eBook begins by explaining the basics of the service as a marketing tool and includes information on Pinterestâ€™s terminology, demographics, and business benefits. It also helps entrepreneurs develop a Pinterest marketing strategy, highlights a number of helpful tools, and provides insightful questions to determine whether Pinterest is the right marketing channel for a particular business. Readers will learn basic Pinterest etiquette, the art of building a presence and following, as well as critical aspects of monitoring and measuring their results.
Ultimately, the book includes everything an individual seller or big business brand should know about using the channel to market their product and service offerings effectively. If you want to know how to optimize your profile and activities in order to receive the most out of Pinterest as a marketing platform, then Marketing with Pinterest is an excellent resource to have on hand.
Whatâ€™s more is the book includes an editorial calendar you can use as a guideline for creating your own schedule, as well as tips for improving your SEO strategy through your pinboards and pins.
How Do I Download Marketing with Pinterest?
You can download the eBook to your Kindle e-reader via Amazon.com. It is free for a limited period, so itâ€™s best grab your copy as soon as you can. Thereafter, you can buy Marketing with Pinterest for the low cost of $2.99.
The reality is that Pinterest is fast becoming a tool online marketers cannot afford to ignore. Entrepreneurs with the ability to create striking images and curate content that tells their brandâ€™s story are gaining an edge over competitors who fail to see the value in the social bookmarking site. If youâ€™re a savvy business owner considering Pinterest as a marketing option or an enthusiastic pinner wanting to maximize your efforts, then the information contained in this eBook is ideal for gaining a deeper understanding of the site and the ways in which you can use it to your benefit.